HOW WE WENT FROM UGLY DUCKLINGS, TO ShinyPrettyThings
ShinyPrettyThings grew from a desire to make vintage fine jewellery more fun, vibrant, accessible and informed. Our aim: to source and inform on the shiniest, prettiest jewels, gems and trinkets in the world, providing an expert eye on the pieces we love and desire.
Dreamt up by Rona Bierrum in 2014, ShinyPrettyThings emerged after an encounter between a Cartier Art Deco Ring and a friend who knew little about jewellery. As Rona explained how the piece had come to life; how the precious stones had travelled halfway around the world to be set in rare metal by a jeweller trusted by kings, she recognised her friend’s sudden new-found appreciation and understanding of the stones, materials, marks and history of the jewel.
Taking this nestling of an idea, Rona nurtured the creature through a couple of years of research to develop its feathers and grow into its beak before adding a little (okay - maybe more than just a little) pinch of pink – and launched the ShinyPrettyThings blog on Valentine’s Day 2016.
However, her ultimate aim was not just to use her expert knowledge to inform about these lovely pieces and their relation to the world, but to provide an e-commerce platform for anyone wishing to have access to carefully selected, quality pieces of jewellery with which to build their collections.
In order to teach this bird to fly, Rona enlisted a tech monkey to give it all the tools it would need and adorned it with gems and jewels, to become the shiny pretty swan you see before you now…
Et voila. That was how this beauty was born. We hope you like it.▼